Insights from us at Anchor

Everything from product updates, to behind the scenes with the humans of Anchor.

Lead Generation Strategies How to Generate Leads and Boost Sales Growth
October 13, 2025
Lead Generation Strategies: How to Generate Leads and Boost Sales Growth

Knowing that you have a great product or service is not quite enough and is a strategic, repeatable process of...

9 min read
MQL vs SQL Key Differences
October 10, 2025
MQL vs SQL: Key Differences and Why They Matter in Sales & Marketing

The difference between a Sales Qualified Lead (SQL) vs a Marketing Qualified Lead (MQL) is one of the most significant...

10 min read
What is a Sales Qualified Lead (SQL)
October 8, 2025
What is a Sales Qualified Lead (SQL) and Why Does it Matter?

With the current fast-paced business environment, the distinction between a general lead and an SQL Sales Qualified Lead (SQL) could...

12 min read
Sales Methodologies
October 6, 2025
What is Sales Methodologies and How to Choose the Right One for Your Business?

Companies have now been selling in a different way in recent years. They do not solely use gut feelings or...

12 min read
What is Sales Data Analysis
October 1, 2025
What is Sales Data Analysis, and How to Perform it for Business Growth?

Sales data analysis is no longer optional; it is essential. By carefully studying numbers and trends, businesses can spot new...

9 min read
Top Sales Tracking Software
September 29, 2025
Top Sales Tracking Software and Apps to Boost Business Performance

The business environment is highly competitive; hence, to meet sales objectives, one has to do more than just work hard,...

10 min read
What is Sales Tracking?
September 27, 2025
What is Sales Tracking and How Does it Work?

To grow a business steadily, you need clear visibility of sales performance. This process starts with sales tracking. It helps...

8 min read
What is Sales Budget?
September 25, 2025
What is Sales Budget? Complete Guide with Example and Process

To plan future sales and expenses, we should have an idea of what is sales budget is. The optimal sales...

9 min read
What is Sales Support.
September 23, 2025
What is Sales Support and Why Does it Matter Most for Business Growth in 2025

In the best sales support framework, companies are able to effectively bridge gaps in connecting the prospects, customers, and sales...

9 min read
What is Sales Funnel
September 17, 2025
What is Sales Funnel and How to Create Sales Funnel Stages?

In the competitive world of digital marketing, companies are constantly searching for the means to guide prospects into loyal brand...

10 min read
What is Sales Promotion?
September 12, 2025
What is Sales Promotion and Different Sales Promotion Strategies in 2025?

In the competitive business world, companies need to identify effective processes for acquiring and maintaining customers and ensuring the growth...

11 min read
What is Sales
September 3, 2025
What is Sales? Sales Meaning, Types, and Importance Explained (2025 Guide)

Sales are everywhere around us. From the coffee you purchase enroute to work to the annual subscription to the software...

8 min read